Three million scans with esize.me – one of CCC Group's flagship services

Three million scans with esize.me – one of CCC Group's flagship services

More than 3 million users have used esize.me, an innovative solution available in eobuwie.pl and CCC stores. The 3D scanner helps choose the right shoe size based on the measurement of the foot and the inside of the shoe. The solution is used not only by customers in Poland but also in the Czech Republic and Romania.

The service debuted in eobuwie.pl and CCC stores in 2018. Esize.me facilitates the selection of shoes without measuring – the customer makes a precise 3D scan of the foot, which takes into account not only its length but also other important parameters, such as width and instep height. The 3D model added to the user's account allows to use product hints and filter the offer in terms of the best-fitting shoe size. This is possible thanks to the comparison of the foot scan with shoe measurements made in the logistics center for each model available in the assortment of stores.

Esize.me works based on machine learning, so the system learns from users' choices and the feedback they provide. Together with other functionalities, such as foot growth prediction, the ability to assign several scans to one account, or informing about the need to update a child's scan, esize.me allows to more precisely, as well as faster and more conveniently, choose footwear for the whole family – regardless of its type and differences in manufacturers' sizes. Importantly, the use of the scanner is free, and the scanning process takes just a few seconds.

We are pleased that customers are so eager to use esize.me. It's an intuitive tool that allows us to help 3 million users already find the right footwear. The solution saves time and minimizes the risk of wrong purchases, which also indirectly reduces CO2 emissions. Thanks to the feature of predicting the growth of a child's foot, parents can much more accurately choose the optimal size of shoes for their little ones, thus taking care of the budget – and, most importantly – the proper development of their kids' feet. Children's scans already account for 23% of all measurements, explains Robert Bogacki, Digital Innovation Lead in the MODIVO Group, responsible for the development of the service.

It is worth noting that esize.me technology has a positive opinion of the Polish Podiatric Society.

Feet carry us throughout our lives. They not only bear the weight of our body mass but also cushion the many strains during walking. Choosing the perfect shoes is essential. The technology used in the esize.me scanner makes it possible to fit footwear properly, thanks to which we eliminate the risk of a wrong purchase, thus ensuring comfort for our feet. Correctly selected shoes are the basis, so bet on the health of your feet, emphasizes Piotr Bielawski, podiatrist and representative of the Polish Podiatric Society.

The 3D scan is possible in eobuwie.pl physical stores and in selected CCC stores. To use product recommendations while shopping online, offline, and in the mobile app available for iOS and Android, the scan must be added to the user's account. For details and a full list of scan points, visit https://www.eobuwie.com.pl/esizeme.

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